digital marketing stats

Is a digital marketing course worth it in India?

Digital marketing is the best investment one can make in the era when the entire world is united by the Internet. 

What is digital marketing?

It’s a course based on practicals that enables one to equip oneself with advertising and expanding setup by the use of electronic medium like email, social media, website, etc.

As of 2020, 59% of the world population (Almost 4.57 billion people were active internet users as of April 2020) uses the internet, and thus, it provides a wide array of opportunities to excel in the field.

It has become sine non qua to know digital marketing before stepping into your professional course.  It comprises various fields in it, for instance, influence marketing, video advertising, social media marketing, email marketing, content marketing, YouTube optimization, and many more. 

One of the biggest reasons why one should pursue the course is it gives you an edge over other competitors when you sit for placement because it acts as an asset to your CV. 

In various cases, it has been seen many candidates ended up getting higher pay than their peers solely because of the digital marketing course they had taken up. 

It even gives you the prerogative to become a freelancer. A wide range of courses on the same is available online. ‘Selling digital marketing services’ being one of them.  

With proper knowledge in the arena, one can also begin blogging which will aid them with lots of money once the blogger gains followers. 

Entrepreneurs realized the significance of online marketing and have prioritized it. 

We are heading towards an era of global digitalization and it is pretty palpable that the internet is here to stay. Hence, here is what we can expect in the future:

Ad campaign manager/executive.

Various business setups are utilizing Google ads and ads on other applications to promote their venture and increase their revenue. Here, the task as an ad campaign manager becomes crucial.

Digital directors.

Companies hire them to prepare strategies as to how to step into the digital world and give the right direction in Internet marketing.

Customer identity management. 

Customers generally want an easy to access, unified customer experience and customer identity manager plays a significant role. 

There are more such opportunities that will knock your door once you finish your online digital marketing course

It will help you grab a hold on the flow of work and gain fruitful insights about all the digital platforms.  Internet marketing courses will also teach you how to advertise in a cost-effective manner.

While choosing the Digital marketing institute, one must be aware of the intrinsic details – whether they would like to take an online or offline course, check reviews by students, faculty, and certification among many other things. 

If one is opting for online digital marketing courses, they can go for various online learning platforms. For digital marketing training institutes located in Delhi NCR, one can opt for Social Notebook

They have been providing quality service with brilliant advertising and marketing solutions. From creative ideas to branding strategies, they are adamant to provide a successful outcome!

Therefore, yes, it is totally worth taking a digital marketing course. Going by the stats, by 2021, global retail e-commerce sales will reach $4.5 trillion

This industry is expanding at a mind baffling rate and it is here to stay for a long time. Hence, it will help you get lucrative jobs and a creative profession.

This blog has been written by Anushka Pandey. She believes in weaving words to form the best-fabricated content.

5 Important Tips to Consider While Choosing a Digital Marketing Institute

Digital marketing course is acquiring all the aspects of the youth interest. Consistently every second student wants to seek after it is as a career. This cutting edge course is in hype, as it offers different opportunities and opens different entryways.

While seeing the interest and interest, numerous digital preparing foundations have tried out the market. For students, it could be difficult to choose the best Institution, so before choosing them, simply they should focus on some essential points.

Course Curriculum: 

You should realize what is included in the syllabus, as it helps you to have an idea about the organization, as the syllabus ought to be structured according to the time and industry. The course should cover a wide syllabus that it ought to be advantageous for the future.

Meet your trainer:

Know about the trainer and if conceivable meet him, as your improvement of the skills relies on him. As digital marketing is all about the Practical knowledge application and managing the real world, it is essential that a trainer ought to have the practical knowledge. Also, you need to have a strong relationship with the trainer like the Lamp and the wick and not like snake and Mongoose.

Alumni Connects:

Look at the alumni profile of the Institution or a company, try to connect with them. This will give you an idea that how your institution and alumni are making a mark in this marketing sector. Most important thing is that they will provide you experience and can also help in arranging job interviews for you as marketing is also about networking.


In the digital era, there are many platform provides free or paid certificates, these certificates will not provide the success, your practical work with a digital marketing agency, provide job. Make sure that the institute or company is registered and you get the certified training letter as it will help to boost your resume.

Some institutes provide the float misunderstanding and provide the certificates of Facebook, Google, and other certificates to disturb your mind. Beware of these institutes which claim to give these certificates. Certificates doesn’t provide the job, this is only done by an agency or practical knowledge. 

There are many companies or agencies provide digital marketing courses in Noida with assured job on the basis of practical exposure.

Clarity about your Interest:

It is really essential that you should know about your interest as the digital marketing field is wide. There are numerous options. The course offers you many options such as SEO, SEM, SMM, Affiliate marketing, Email marketing, Web analytics, etc. So before registering yourself, just determine your interest.

Last but not least it’s you who has to take up the course. If you think that you will be able to survive in this sector then the digital marketing institute in Noida will help to climb on a ladder.

Best 5 Tips to Start a Career in Digital Marketing

Digital Marketing is a vast industry and anyone who wants to shine in this industry needs to be Proactive. We are in the era of Digitalization as the digital economy is growing at a very rapid rate.

In Today’s world Digital marketing has become one of the most competitive industries to work in. Strategy needs to be changed every time according to the demand of the situation.

Build Your Network:

For you to succeed when you start a career in Digital Marketing with any digital marketing course in Noida, you need to connect with similarly invested experts who have just settled themselves in the game. 

You have to interface and get more information about how they explored this tremendous field and how they’ve gotten such a lot of money flow in such a short measure of time. Networking is the only thing that is important in Digital Marketing.

Truth be told, on the off chance that you don’t connect with specialists right now, you can’t advance as they have. Also, you ought to thank individuals like Mark Zuckerberg and other people who have made social collaborations more advantageous by propelling different social platforms.

You can refresh yourself with the new developing patterns and news right now following industry pioneers. Following them, yet also, sharing, as this industry accepts that sharing will spread more information. Aside from that, you can go to seminars, workshops, events or conferences to pick up information and connect with experts.

Understand the Workflow of Analytics:

It’s most important to understand the basics of analytics because today data is very important. You will assess execution and report on key statistical data points so ensure you recognize what this implies and where to go to get the data. Online digital marketing course is the best option for you, from where you can have the knowledge of basics analytics and it will further help in building your blog also.

Gaining Experience:

The main way you will get your career moving is by picking up experience. You may need to do some unpaid jobs, yet this is an advantageous time speculation with long haul benefits. Utilizing any abilities you get, help companions or network organizations with tasks, and take on a wide range of side jobs that will give you a lot of experience that you can attract on when you to begin going after long haul computerized showcasing positions.

Being Creative:

Digital marketing truly permits you to utilize creative endowments in an assortment of ways. Indeed, some strategies and frameworks are standard for specific applications, however, you can generally add your pizzazz to ventures, making them creative and one of a kind.

Digital marketing is based on imagination, so if you have a thought that you think will work, check out it. The more creative you are, the almost certain it is that you will be seen and land that fantasy Job.

Keep Yourself Updated with the Market:

Digital marketing is a profession that is consistently progressing and continually evolving. If you are picking it as a career, you have to stay aware of the latest trends. The necessities of this industry differ after some time, and on the off chance that you fall behind, another person will be holding on to have your spot. Take virtual courses, take the best online course for digital marketing, and give a valiant effort to remain on the ball as opposed to just staying aware of it.

Last but not the least, hard work and dedication is the key to success. Remember that after every dark night there will be a sunny morning.